Available On Demand – 19 minutes
Join the CCG team for a fireside chat with Scarlett Sieber and financial services veteran John Macaluso discussing the key mistakes that financial institutions make when executing a mobile growth strategy.
In our last conversation we discussed the top level issues banks and credit unions must consider when building a digital strategy. Today we dive a bit deeper and focus on some of the details we need to address when building a successful mobile strategy and a high quality customer experience.
As we look into acquiring customers via the web and mobile channels, we explore the approaches to capturing and validating customer information, versus capturing, approving and on-boarding deposits and loans. This session will surface the key issues banks and credit unions must think about when executing on a web and mobile based growth program.
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Chief Strategy & Innovation Officer Scarlett Sieber is one of the world’s premier voices in financial services. She is among the industry’s most sought-after speakers as a thought leader and innovator with expertise in driving organizational change at both startups and enterprises across the financial services and fintech ecosystem. Scarlett has been invited to speak at over 100 prestigious financial services and technology conferences globally, including Money20/20, Finovate, South Summit, and NASA’s Cross Industry Innovation Summit.
Scarlett’s experience includes founding her own startup as well as working at banks such as BBVA, USAA, and Opus Bank. She is a leading fintech influencer, included on lists such as Top 100 Women in Fintech 2019 and Top 10 Fintech Influencers in the U.S. Scarlett also has deep experience in digital strategy and innovation implementation, making her a key asset to building cutting-edge programs for our clients.
As Principal of our Technology Strategy, John Macaluso has built a reputation within financial services as a trusted advisor to banks and fintechs. With over 30 years of proven leadership, John’s experiences include all areas of information technology, business planning, innovative solution design & deployment, business & operational leadership and business & technology transformation. John advises a vast area of technology within financial services from fintech startups to established global financial institutions. Specialties include digital transformation to established core technologies.
